Marketing Podcasts for Businesses

Good companies have customers.
Great companies have fans.

Fans are your super-customers who don't merely buy your product or service. They share your passion for it. On average, only 10% of customers are fans, but they account for 30-70% of sales, an even greater share of profits, and almost 100% of consumer insights. Fans are your story-tellers, your brand ambassadors. Their attitude infects the rest of the world.

Companies that grow customers, compete. Companies that grow fans, conquer. Podcast Series features marketing specialists and brand innovators who share their insights and experiences about how to turn customer satisfaction into customer delight and how to grow your fans.